With a reputation spanning decades in the beauty industry, Maybelline has stood the test of time! Still thriving, this New York-based brand’s success is attributed to a myriad of factors – innovation and customer satisfaction at the forefront. If you’re new to this cosmetic biggie (that millions swear by), we bring you a list of reasons why Maybelline should be a part of your regimen. Read till the end for a list of must-buy Maybelline products that sell by the minute!
Top-Notch Formulations
Maybelline’s cosmetics, co-created with a string of dermatologists, scientists, and chemists, undergo several stages of screening. The rigorous testing ensures the infallibility of the formulations against the following main parameters-efficacy, longevity, and safety.
Moreover, the brand is exceptionally mindful of the raw materials acquired and their origin!
Innovation At Its Core
Maybelline has always been on the pulse of its consumer base. The movement around the skinification of makeup has gathered incomparable momentum in the last decade. To stay on trend, and moreover, as an effort to prioritise their consumers’ satisfaction, Maybelline formulated a series of hybrid products. These high performers ensure effortless glam and extend skincare benefits to the user. From tints with SPF to protect the skin against detrimental UV rays to the multipurpose concealer powered with vitamin E – the line is also dubbed ideal for ‘the customer of today’, always strapped for time.
Forgoes Animal Testing
Maybelline has been a trailblazer in ensuring the welfare of animals. The brand doesn’t animal-test its products (in any capacity). The coveted organisation is also in talks with scientists and authorities to replace animal testing across the globe with effective and safe methods of screening.
Tolerance Tested
Maybelline, staying true to its ethos, ensures third-party tests on a varied volunteer group. These entail independent dermatologist tests and allergy screenings to help flag off any concerns or unwarranted flare-ups.
Value for Money
Maybelline’s blockbuster and often multitasking formulations are valued reasonably. That’s right! You can add the brand’s bestsellers without breaking the bank.
5 Best Sellers From Maybelline You Should Grab
Now that you have learnt why Maybelline ought to feature in a girl boss’ vanity, it’s time to meet the contenders. Scroll further for some of the brand’s bestsellers and why you must try them. We have ensured to craft the list with picks across categories.
Prep Your Skin with Maybelline New York Fit Me Primer
A potent primer is indispensable to a flawless and radiant beauty look. This is why we recommend the formidable Maybelline New York Fit Me Primer for your vanity. This lightweight formula infuses beautifully into the skin to create a blemish-free canvas for the rest of your makeup. The perfect fit for folks with oily skin, the brew contains mattifying minerals that do away with the unwarranted shine and ensure a satin-like finish.
Base Perfection with Maybelline New York Fit Me Fresh Tint With SPF 50 & Vitamin C
A stellar hybrid offering from the brand, this superior formulation grants the skin a flawless complexion. The infusion of vitamin C shields the skin against damage from external aggressors while administering a bright, even-tone complexion. Available in nine versatile shades, the easy-to-blend tint is non-comedogenic and dermatologically tested.
Conceal-Correct-Contour with Maybelline New York Instant Age Rewind Concealer
This Maybelline bestseller is not a single trick pony. The nifty li’l tube adeptly erases dark circles, camouflages blemishes and acne bumps. Additionally, you can use the age rewind formulation for priming the lids – it helps ensure maximum colour retention of your eyeshadow offering! The creamy liquid blends in effortlessly and grants a satin finish to the dermis.
Lashes for Day with Maybelline New York The Colossal Mascara Waterproof
Enhance your gaze with The Colossal Mascara from the sought-after brand. The smudge-free formula instantly lengthens the lashes, making them look magnetic. All you need is a single stroke of the wand and voila – the jet back concoct adheres to your lashes for 12 hours straight, come rain or shine.
Pout Perfection with Maybelline New York Color Sensational Creamy Matte Lipstick
The Sensational Creamy Matte Lipstick by Maybelline bestows your pucker with a beautiful pop of matte. It glides effortlessly, filling all the creases on the lips for 12 hours of velvety comfort. The phenomenal lippy is available in 20 versatile shades ranging from a fiery red to a subtle brown nude. Unlike a lot of its counterparts, Maybelline’s matte lipstick doesn’t dry out the pucker due to the presence of shea butter, a hero hydrator on the ingredient list.
Takeaway
Maybelline New York has stood the test of time on the dynamic beauty scene due to its penchant for innovation and consumer satisfaction. Staying on top of trends, the brand forayed into hybrid formulations – top-notch makeup-packing skincare benefits. The brand also creates its range of products with a string of dermatologists, chemists, and scientists for maximum efficacy and safety.
